During the economic crisis in 1977-1979, Kraft came out with a series of magazine and newspaper advertisements heralding Kraft dinners as the solution to America’s diminishing grocery budgets. And it’s true, Kraft Macaroni & Cheese dinner is inexpensive, as it still is. But I still found these dinners (and I use the term dinner very loosely) laughable.
Eating well in spite of it all? Kraft macaroni & cheese alongside a lone sausage and one tomato wedge. The copy says wedges–plural. What happened to the rest of the tomato? And snipped parsley? Fancy.
My personal favorite. For added zest, serve with a dill pickle spear rolled in a sauteed ham slice and add a bright garnish of parsley.
That’s thinly-sliced SPAM, right?
And if we are so cash-strapped that we’re eating one tomato over the course of 7 days one wedge at a time–why do we have such a big parsley budget?
Lastly, how to eat well when you’re cooking for the kids? Well, according to Kraft the answer was simple–boxed Mac & Cheese with a split wiener and some pitiful looking pickle slices.
This is what Wiener Wednesday was built for.
Come on, mom! Join the crowd!
I know that Kraft Mac & Cheese with hot dogs is an American classic, but oh my stars is it bland. I covered mine with black pepper and some Crystal Hot Sauce and it still wasn’t that good. But yet, I kept eating it. As bland and as unsatisfying it was I kept eating the damn orange pasta. There are other orange foods that I can’t get enough of–like cheddar cheese Goldfish crackers and Cheez-its, but they are actually delicious. What sort of additive is in this shit to make we want to take down a whole pot? I just don’t get it. I should’ve put some Old Bay in it.
Anyway, I’m just going to end with this awesome picture:
I really need to start taking some hot dog-themed photos of Brian.